There’s a lot of excitement lately about wikis. Wikis are an amazing tool, but the hype can lead some to think that simply installing a wiki and letting people do what they want with it will be effective. I fell for the hype and installed a wiki for my team to use. But my wiki was ignored by pretty much everyone, and fell into disuse. Recently, I relaunched the wiki concept within my team, this time successfully. What changed?
I went to the SDForum “Foundations of Innovation“event yesterday to find out more about Enthiosys.
Enthiosys is a consulting company in the bay area that has developed an innovative approach to doing market research by playing games.
Games! That’s what MindCanvas is all about! It was very cool to see that we weren’t the only ones who believed that traditional market research was so boring for participants that it was generating bogus data. And that a game (or something game-like) just might be the solution. Enthiosys is all about game-like experiences that you can do face-to-face with your customers. In contrast, MindCanvas is about game-like experiences that you can do remotely over the internet.
Flash gets a bad rep among programmers. The programming model is very different from typical programming languages, and the uses of the technology have typically been annoying (banner adds, skip-intro splash pages). More recently, AJAX has emerged as an extremely popular way of introducing dynamic behavior into web pages. So why do we even need Flash?
SIPA has their yearly confab tomorrow. The topic is Global Opportunities in Technology Related Services. Sounds pretty generic? They tighten it down to three panels on Vertical Search, Knowledge Process Outsourcing, and Software as a Service.
The 10:30 Software as a Service panel panel looks especially good. We’ve heard enough from salesforce.com: here are some of the other big players doing interesting things in the SaaS space.
Software as a Service:
MR Rangaswami – Co-Founder, SandHill Group (moderator).
Joe Kraus – Co-Founder & CEO, Jotspot.
Jay O’Connor – Vice President of Worldwide Marketing, NetSuite.
Umang Gupta – Chairman & CEO, Keynote Systems.
John Roberts – Co-Founder & CEO, SugarCRM.
Every one of these companies are doing very cool things right now. So if you don’t feel like giving up your whole saturday to network with desi entrepreneurs, that’s the panel to show up for. I’ll be going to that one (Mindcanvas, the service that we’ve just released, uses a SaaS software offering as the basis for a consulting service. So I have a bit of a personal interest in the topic).
The Knowledge Process outsourcing panel also looks good. I’ve heard way too much about vertical search lately, so I’ll probably skip that panel.
AJAX and Rich Internet Applications offer the chance to re-imagine product categories that were previously thought of as mature, finished, and mundane. The first example of this was GMail, which succeeded in re-inventing the moribund category of web mail. More recently, a number of products have re-imagined the word processor as a web application.
I think that, sooner or later, pretty much every application category is going to be rebuilt from the ground up as a rich internet application. It is in this spirit that my crew (<a href="hey guys) and I built MindCanvas. It is a web survey research service, re-imagined as a rich internet application. The process of re-imagining changes the application so much that I’m reluctant to even call what we’ve built survey software. But that’s the easiest way to explain what it is. Now that we’ve released a beta version of the system, I’m finally free to talk about it a little!